Benefits of International Trademark Registration
With the growing urge of companies and corporation need to grow their businesses beyond their boundaries, international trademark registration is of so much importance. Among the benefits that a company gets from the international trademark registration is that the rate of risk that they are likely to face when expanding their business is alarmingly minimal. Business enterprises are now able to have the freedom to conquer many countries and make more profits from what they have.
To start, the United States, China, Japan and the European Union countries are among the countries that are recognized to be members of the international trademark registration. With the large number of countries registered, it gives businesses a good platform for them to expand their businesses to the other countries. In addition, as long as a country is registered under the international trademark, then a company has the freedom to conquer the countries.
Efficiency and manageability are factors involved in technicalities that constitute the international trademark registration. Protection is therefore ultimately offered for countries who are registered under the international trademark. Having an international trademark registration also prevents competitors from using your company’s logos, motto or any other factor that is a major identity to your business. Emergence of threat and rivalry that a business entity may consequently face is therefore adequately reduced.
In case a crime is committed to a company, then they are able to sue only through an international trademark registration. Factoring in that criminal offenses against a business are dealt with justly, there is a minimal possibility of an occurrence of future detriment of the trademark among the countries under the international trademark registration. Businesses can consequently grow in the respective countries because there is adequacy of legal protection.
Companies have a lot of opportunity to prosper in a lot of countries with the fact that the international trademark registration has so many members. Companies are assured of not having a lengthy procedure in the event that they want to sell their trademark partially or wholly or if they want their address to be changed. A requirement that is needed from the company is that the only submit a notification to one authority that is relevant. The possibility that counterfeiters will interfere with the operation of a company is minimal under the international registration. A challenge faced by the company of their products being copied with the fact that the counterfeit is rapidly increasing is therefore significantly reduced.
In conclusion, the international trademark registration is less costly for the companies since they are only needed to renew one registration.