How to Choose the Right Color for Web Design

How to Choose the Right Color for Web Design

You don’t need to hire a designer to just choose right color for your website. You only need to do a few experiments and a basic understanding of color mixing so that your website becomes professional. But it’s fine if you want to hire a website designer to make your web more beautiful without you worrying about it.

Right Color

Choosing colors for websites is easier than choosing colors for buildings or homes. You can make a lot of mistakes and can experiment unlimited in an effort to find the right color, because you don’t have to spend money on changing colors like you change the color of your home wall.

And here is the right way to choose the color of your website:

Consider Some of These Before You Choose a Website Color

  • Is your website must be in sync with the existing color scheme? This often happens for business sites that need to reflect the brand that the company has used a certain color.
  • What is the purpose of the website? If the goal is to sell something, the color you choose will need to inspire the right emotions of the visitor.
  • What types of photos and images will you put on the website? You have to think about whether the color you want to use matches the image you are about to display. To choose colors on your site, the photos you use must really be a source of inspiration for that color.

Many Colors You Must Use

Choosing a color scheme for a website is not easy but it is also not that difficult, but it would be better to only use 3 main colors on your website. The more you use color, the more difficult it is to keep everything in harmony and create a consistent and balanced look for a site. And as I said before, if you don’t want to bother thinking about this, you can simply hire web design services to design your website. and we recommend LinkHelpers Scottsdale Web Design, a web design service provider that is always ready to help you to make your website more attractive and of course there will be many visitors.

As a starting point, you can try to follow the 60-30-10 rules, which have been used by interior designers and fashion for years and work well together in web design.

This rule stipulates that you have to choose three different colors and use them in a ratio of 60%, 30% and 10% for each color.

  • 60% will be the main color of your site and adjust the overall tone of your design.
  • 30% must contrast with 60% to create a striking visual effect.
  • 10% is ‘color accent’, which must complement either primary or secondary colors.

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Optimizing Website and Website Content for Search Engines

Optimizing Website and Website Content for Search Engines

On-page SEO is the factors that determine whether or not your website is optimized for search engines seen from its own website. That is, you will do an optimization on your own website. On-page optimization aims to let search engines know whether your website is relevant / in accordance with what is sought by the user. And really the best quality.

Search Engines

Therefore, the key is 2 things: relevant, quality. Without fulfilling both, it is impossible to get rank 1 in the search engine. In this article, we will study in any part of the website you must implement on-page optimization and how to do the optimization.

On-page SEO concept

Understanging the concept for on-page SEO is one of the most important things when you are doing SEO for your website. As what LinkHelpers Scottsdale SEO do, the on-page optimization concept is the main thing to do. There are still other optimization categories besides on-page, but without implementing on-page optimization it will be useless to do other strategies.

The core of on-page SEO itself is simple, you will optimize the website so that:

  • Highly useful for visitors
  • Makes it easy for visitors to explore
  • Visitors feel at home in it
  • Search engines understand the structure of your website

After reading the points above, you might ask, “I am optimizing for search engines, why focus on visitors?” The answer is Search engines can find out whether visitors are satisfied with the page they are visiting.

Imagine if you are looking for something on Google, then go to one of the websites. Apparently the contents are not satisfactory. Most likely after a few seconds you will click the ‘back’ button to search for another website. Yes, right? Because Google certainly wants to display websites that satisfy users, your website must satisfy visitors.

Here’s how:

Optimal Website Page Components

There are several factors that affect the satisfaction of website users. including:

1. The title of the page that invites clicks

The easiest way to optimize a title is to include the main keyword that you are looking for. For example the keyword “learn SEO”, then the title contains the word “learning SEO“. But that is not enough, the most important in the title is not keyword optimization, but optimization of human interest. If the title you make is able to attract many visitors, the ranking will increase.

2. A short, descriptive URL

Although the effect is not large, URLs containing keywords can affect the ranking of your website in search results.

3. High quality images and optimal size

Imagine a website page that is 100% text-filled, must be very boring. Therefore, images and / or videos are added value. Strangely, many who think the picture is harmful. and that is not true. There is no loss in using multimedia in content. Except, if the number is very large so that the computer visitors to your website crash. Or if it has nothing to do with content.

4. References in the form of links to other websites

This point is very important especially for new websites. Google, as an information center, certainly wants to provide reliable content. So that the information does not mislead many people. Here the reference link can help. Links to other websites whose reputation is good and relevant will make your content’s reputation better.

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4 Ways to Make a Beautiful Looking Website

4 Ways to Make a Beautiful Looking Website

Choosing the best design for your company’s web is very important, except if you only want to build a business-based web, maybe you don’t think too much about the design but how the business system on the web runs optimally. Building a web site requires a process and may takes a lot of time. This, of course may troubles you when building a business website that takes a lot of your time. But then, here is where LinkHelpers Phoenix Web Design can help you to build your business website. With expert skill on web design they will able to make a beautiful looking web site for you.

Website

For you who want to create a DIY web design, here are some tips o help you create a website.

Ensure the purpose of creating a website

Before you create a website, it would be nice if you define the outline of the content and purpose of the web that you want to make. Make a few questions that can support the success of making your web site, as below:

– What is the purpose of creating a website?

– Does the web sell or is it just a company profile?

– Do you have a product catalog?

– Who are your target markets?

– Do you have a brand?

– Who are your competitors?

– Do they already have a website? If yes, what is their website like?

– How fast do you want your website to be?

– What happens if you don’t create a website?

Determine the cost

How much are you targeting for the website? If you still don’t know about the price of web design, it’s a good idea to conduct a price survey first to several web design service companies, which then from the survey results you can estimate what the budget is needed. Thus, when you negotiate with web-making companies, you already have complete data.

Determine Web Design

Step 3 is very important for your web site because the design of a website has its own selling value in the eyes of consumers or visitors to your web site. Try the design you want already before you place an order with the web service company. Thus, you can ask directly how long for the web design process. If you have a product image or company logo, it would be nice if you include a product photo and your company logo, so that the web creation service company can provide input and ideas for your web design.

Choosing a Web Hosting and domain

If you are still unfamiliar about web hosting and domain names, you better leave it to the more experienced web design services themselves, because usually, they will offer web site creation services with hosting packages and domains that are ready to use. But if you want to determine your own hosting and domain name, it’s a good idea to do market research first. For example, if your target market is local or for a country, it would be better if your domain name uses the language of the country in the country you are targeting, and the hosting that will be used uses that country’s server.

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The Importance of Web Design

The Importance of Web Design

Web Design is the most important feature of your site. To attract the attention of your website users must be seen prominently at first glance. So, the website design is such that, captures the attention of the visitors and holds them back. A website is a collection of the number of web pages, it is very necessary that there is a direct connection between each document loaded on the website so that visitors can have access to all pages. Designing a website is a problem-solving the task and requires an efficient professional web design that will first find out the flaws and then change it to make it more effective and successful.

Web Design

Why Design is Substantial?

Design plays an important role in the success of today’s website. Without adequate web design, all boring web pages are not boring. No matter whether it is a personal website or a company, web design is a must, especially when the Internet is at the peak of evolution.

Remember that you can do well in the field of web design by applying your own taste and of course common sense. But also remember that personal tastes differ from person to person and visitors may not like the quality of your web-designing. So, it’s very important to include some basic web-design techniques along with your tastes when creating a website.

This is important for a website containing the right web design to be successful. Web designers and SEO experts such as LinkHelpers Phoenix SEO are like all other artists who need a passion for their craft, the designers and SEO experts are also need some times to optimize a web, for its design and also for its SEO. But of course, with their experience and expertise, it will take shorter time to optimize it. This might seem too advanced to think of Picasso’s Internet designer web, but that does not mean that they are very far behind. The truth is that when you don’t understand what technical aspects are involved in web design it can be difficult to judge a company that will suit you or your clients.

Web Design for Internet Marketing

At present E-commerce is one industry with a number of multi-billion users and activists. Almost all consumers in the world have started to do transactions online and through media and online platforms, with the increasing number of internet users, the electronic business is increasing every day. It can be ascertained, business and online sales have begun to become a habit of society in general. The concept of a production assembly line also applies to web design. When you have an idea that is fully developed for what you need on your site, designing a more efficient development process will.

The conclusion is, the importance of web design is about marketing because making your website look more attractive will give a big boost to your business, or if you have a personal webpage you will enjoy seeing traffic figures that will certainly rise.

Technologies That Are Going to Transform the Retail Industry Forever

Varnish Caching vs. NGINX Caching

Varnish Caching vs. NGINX Caching

With speed of the website becoming an important requirement for a good user experience and SEO, many site owners deploy various tools and techniques to improve the page load speeds of the websites. While keeping a clean site code, image optimization, and integrating a Content Delivery Network (CDN) are some of the ways to help improve the speed, caching software can make a marked difference in speeds. In this article, we are going to look at two major caching solutions – Varnish Cache and NGINX Caching.

Cloud Hosting Provider Caching

What is Varnish Cache?

Varnish Cache is a caching HTTP reverse proxy or a front-end web accelerator which allows site owners to offer 33-1000 times faster page load speeds. It allows caching content between the user and the server, of both static and dynamic types. Varnish Cache also enables developers to set rules and policies through its flexible programming language – Varnish Configuration Language or VCL. This gives developers a great amount of control over how and what gets cached. It is used by websites like Facebook, Twitter, Wikipedia, etc.

What is NGINX Caching?

First released in 2004, NGINX is an open-source web server which can be used as a:

  • Reverse proxy
  • Mail proxy
  • HTTP Cache
  • Load Balancer

It is known for improving the speed and overall performance of the website especially when it comes to handling multiple applications. This has made it popular with some of the most famous websites.

Varnish Cache vs. NGINX Cache

While there are many similarities between Varnish and NGINX, let’s look at the features that make them different:

Features Varnish Cache NGINX Caching
Edge Side Includes or ESI Support Yes No
Native Secure Sockets Layer or SSL Support No Yes
Flexibility Varnish Cache allows developers to create a complex and tailored caching structure. NGINX does not offer the same amount of flexibility as Vanish Cache.
Purging Content It has a built-in mechanism allowing you to purge content when needed. NGINX Operation Support System (OSS) does not have this feature. However, NGINX Plus allows you to purge content.
Static Content Management Varnish is not as efficient as NGINX since it might require the addition of new technologies for the same. NGINX is known to manage static content more efficiently especially when the static files are stored on the same server as NGINX.

Overall, Varnish Cache is primarily a web cache offering more advanced cache-specific features than NGINX. On the other hand, NGINX works as a true cache server when placed between the user and the web server.

Summing Up

We didn’t compare the speeds of these two caching solutions because the output is in the same range. Remember, there is no perfect caching solution for all websites. Every site is different and you need to find the solution that works best for you. Many Cloud Hosting providers integrate cache servers as a part of their hosting plans. You might want to check with your provider if he offers Varnish or NGINX Caching and give it a try. A lot depends on the speed of your website – choose carefully. Good Luck!

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How to promote your business online

How to promote your business online

There are many people who are interested in doing business online because it is the easiest way to do it. You can easily handle everything from your computer and there is no need to get dressed and get out for that purpose.

Tips:

Business

The first thing that can help you to promote your business online is a solid plan. Without planning, there is nothing in the world that you can achieve. So in order to get successful, you have to do some planning first. If you are already running a business and you want to do it online now, then you have to search for cheaper ways to do that. If you want to start your business online, then you have to make a list of every pros and cons that you might have to encounter.

The next thing you have to do is to make your own website. Now, this is where everything goes trickier. Making your website is not a difficult thing. If you are interested in computers and technology, then all you have to do is to learn from the tutorial videos. If you are not interested in doing it by yourself, then you should hire a web designer who can do this for you. Of course, you have to pay him, but it will be worth it. After getting your website, you need some Best web hosting. Best WordPress hosting means to upload your website to the servers so that anyone can access it on World Wide Web. This way you can get traffic to your website and there is a huge chance of getting profit for your business too.

Kind of Web Hosting

There are three main kinds of web hosting. One is known as shared hosting which does not provide you total control, but the benefit of using it is that you can get the web traffic easily.  This is similar to living in an apartment where you have to share different things with your neighbours. The next kind is VPN hosting which gives you more power and control than the shared hosting. It also provides you with the services like cheap WordPress hosting and domain name search. The third kind of hosting is dedicated hosting in which the total control is given to the user and you can control the traffic on your website easily. However, it is the most costly hosting and you need a lot of money for that.

After getting your website uploaded to the servers, you need to promote it via different techniques. The best way to do that is by using the social media. As we know that everyone today uses the social media and if you want to make someone or something famous, you need to do that with the help of social media. This is the fastest way to make anything viral. So all you have to do is to make a page related to your business on Facebook or Twitter and update it often. This way more people will get interested in your business and there is a huge chance of getting profit too.

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